Gicumbi Launches Third “Twagiye Kashiresi” Campaign to Promote Digital Payments
GICUMBI – August 21, 2026: Gicumbi District has officially launched the third edition of the “Twagiye Kashiresi” campaign, an initiative aimed at encouraging Rwandans to embrace digital payment systems as a safer, faster and more efficient way of managing and transferring money.
The campaign seeks to promote a culture of paying and receiving payments electronically, helping citizens protect their money from theft, save time and contribute to the continued development of Rwanda’s digital economy.
The “Twagiye Kashiresi” campaign was first launched in 2022 in partnership with the Ministry of ICT and Innovation, the National Bank of Rwanda (BNR), UNCDF, Access to Finance Rwanda (AFR), the Better Than Cash Alliance and the Rwanda ICT Chamber.
This year’s campaign is focusing on increasing the use of digital payment solutions among businesses, cooperatives, schools and communities across the country.
Mukamana Anastasie, a parent whose children attend secondary school, said the initiative would make it easier for parents to pay school fees without spending long hours at banks.
“This programme will make our lives easier because of the amount of time we used to spend paying our children’s school fees.
You could go to the bank to withdraw money and find many people waiting for services, sometimes spending the whole day there before going to pay school fees. With Kashiresi, we will no longer have to waste time waiting to withdraw or make payments.”
Vice Mayor in charge of Economic Development, Uwera Parfaite, said the district was continuing to educate residents about the benefits of using digital financial services.
She noted that digital payments could also help address the risks associated with keeping cash at home, including theft and damage.
“We will continue educating residents about the use of Kashiresi and e-Cash. These services help people save time while also giving them greater confidence in the security of their money.”
Rwanda ICT Chamber Chief Executive Officer Ntare Alex said the campaign was particularly important for the private sector, where digital payments can help businesses operate more efficiently.
“This is the third time we are implementing the Twagiye Kashiresi campaign. This year, we are focusing particularly on traders and encouraging our members to use payment systems available through banks and mobile phones. This will help speed up service delivery.”
He added that digital payment systems can also generate transaction records that may help businesses demonstrate their financial activity when seeking loans.
According to Ntare, e-Cash can further reduce the time and costs associated with physically moving money from one location to another.
Kajangwe Maurice, an official from the Ministry of ICT and Innovation responsible for transformation, urged citizens and private businesses to embrace digital payment solutions.
He said concerns previously raised by users, including transaction charges, had been addressed, while digital payments also provide greater security and create electronic records that can help prevent disputes.
“When you use Kashiresi, transactions are recorded digitally.
This can help reduce misunderstandings and disputes while also protecting people from the risks associated with carrying large amounts of cash.
The campaign’s third edition officially began in Gicumbi District, where it targets 294 cooperatives, 164 schools and 7,594 small businesses, with the aim of encouraging them to adopt digital methods of making and receiving payments.
Following Gicumbi, the campaign will continue in Rutsiro, Rusizi, Ngoma, Rulindo, Gakenke, Ngororero and Nyaruguru districts, expanding efforts to promote cashless transactions and wider adoption of digital financial services across Rwanda.


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